Traditional marketing strategies of Social Media


According to a study consumer get to see an average of over 3000 advertising messages per day. When a consumer sits down to watch their favorite TV show but then is distracted by ads, they turn to their phones in order to avoid watching the ads. Consumers tend to be least interested of advertising messages on Twitter, but this is where B2C e commerce companies really excel.



Company like NastyGal adds humor and pop culture references to soften their ad messages. They also do market research which is evident to make their messaging spot-on for their target market. In this way, NastyGal has grown in such to have huge follower base and have been able to increase sales by over 500% since the brands establishment.

Traditional marketing strategies have all gone outdated. Billboards, TV ads and various marketing tactics do not possess the same kind of attraction to the consumers they once had. B2C marketing companies need to approach marketing strategies in different ways to fulfill the demands of consumers. This is because customer demand has changed as they tend to experience more of personalized, emotional, 1-to-1 level. The loyalty and attention of a customer hangs in the balance as well as business for B2C companies depends on it.

Technology will keep evolving, so will B2C marketing landscape. New trends will emerge, new expectations will be expected, and companies will need to come up with new strategies. The B2C marketing strategies mentioned above have proven to have positive results. With the help of the strategies, B2C ecommerce marketers can continue to grow their customer base and further build stronger relationships with new customers.

About Us

Kaizen Design Studio is a multi-faceted digital marketing company in Pune with an unwavering focus on attaining numerous Uno status amongst advertising agencies in Pune. We do this through creativity, dedication, technological advancement, and unmatched customer service. Get in touch with us for the right marketing and advertising solutions.

Continuous improvement’, as our tagline reads, is the main principle of Kaizen. We at Kaizen Design Studio, strive to continuously improve ourselves and our services. We believe in pushing the boundaries of creativity, and setting new standards of achievement for ourselves.

Applying these principles and more, Kaizen Design Studio has grown from strength to strength, and is now one of the most sought after, Digital Advertising companies in Pune.

Contact Us

Sr.No. 20/3/2, Pashan Road,

Near to Maratha Mandir,

Bavdhan Khurd, Pune, 411021

Email Id : info@kaizendesignstudio.com

Website : https://www.kaizendesignstudio.com/

 

 

Comments

Post a Comment

Popular posts from this blog

Know about details of Pharmaceutical processing equipment

Image
  Pharmaceutical processing equipment is a wide term that incorporates all the clinical hardware going from drug apparatus, clinical instruments and gadgets to all the medical services hardware. These clinical gadgets are normally planned with thorough well being guidelines. Pharmaceutical processing is the process of drug manufacturing and can be broken down into a range of unit operations, such as blending, granulation, milling, coating, tablet pressing, filling and others.   As a result, it is crucial that pharmaceutical manufacturing equipment complies with good manufacturing practices. Pharmaceutical manufacturing equipment includes a wide variety of equipment, such as capsule filling machines; x-ray inspection systems spray drying accessories. In order to ensure precise manufacturing and formulation development, almost every process can be automated. The function of in-process quality control is monitoring and if necessary adaptation of the manufacturing proces...
Read more

How to create the influencer marketing strategy?

Image
Influencer marketing is a form of social media marketing involving endorsements and product placement from influencers, people and organizations that have a purported expert level of knowledge or social influence in their field. 1. Conduct Giveaways Marketers use many social media tactics and run multiple campaigns on social media. Out of all these campaigns, giveaway campaigns attract more attention as it brings in mutual benefit and is simple and tempting. Giveaways help in creating the expected brand awareness. 2. Social Media Takeover As the name suggests, Social media takeover is done to connect with the audience and increase brand exposure. Marketer partners with a Social Media Marketing whose image matches the brand. 3. Affiliate marketing Affiliate marketing is another form of partnership where you promote products either onsite or you redirect traffic to your website. When visitors happen to purchase the service/product through the affiliate link, the partner will get paid or ...
Read more

Details study on Lead Generation Services

Image
Lead generation , the marketing process of stimulating and capturing interest in a product or service for the purpose of developing a sales pipeline, allows companies to nurture targets until they're ready to buy. The higher quality leads you direct your sales team to, the more of those leads will result in sales. Lead generation is the process of attracting leads (your potential customers) into a contact management or marketing software system with the hope of nurturing them throughout the buying process to help convince them about your offerings and then convert them into a paying customer. Lead generation is the process of attracting and converting strangers and prospects into someone who has indicated interest in your company's product or service. Some examples of l ead generators are job applications, blog posts, coupons, live events, and online content. lead usually is the contact information and in some cases, demographic information of a customer who is inter...
Read more